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Website Design

                          Member of The UK Web Design Association
   

eCommerce Website Design

 
 

 

To create the right image you need the right website. A website that is slow to load or has a poor design can actually lose you business. Your potential customers do not have time to waste with a website design that is difficult to navigate that keeps them waiting or is difficult to understand.

A good website design will be a benefit to your business. Fast, easy to use and relevant are the most important things for your website, we place emphasis on clean design and usability, enabling your target audience to find the information they require on your website quickly and easily.

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What is a good website design?          
Pricing   There are many possible answers to this question, as people's personal tastes, likes and dislikes are different there is not necessarily a good or bad website design. Good websites are those that attract people, are easy to navigate, have good content, are listed well in the search engines and generate business thus becoming a valuable asset to any company or organisation.  

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    Here are some aspects to consider in your website design          
                 
    þ Target Audience - think about your target audience very carefully          
    þ Website Content - content is the most important part to you website          
    þ Presentation - this includes look, layout, image etc.          
    þ Navigation - visitors need to find their way around on your website          
    þ Search Engines - design for search engine optimisation from the start          
    þ Speed - waiting for slow pages to load is frustrating for your potential customer          
                 
                 
    Design your website for your target audience          
    Think carefully about your target audience and consider the look at the design from the perspective of the target audience rather than the website owner. It should be usable from their perspective, it should be logical and present information in a clear way that your target audience will understand.          
             
             
               
    Website content          
    Content is the most important part of your website, both for visitors and for the search engines. Quality and quantity are both important, your website visitors want to see content that is relevant and informative on your products or services and content should always be kept up to date, there is nothing more frustrating for the website visitor than having old product literature, specifications or prices on your website. The other good thing about the content on your website is that the search engines love good, relevant content (especially if it is regularly updated), they will see your website as providing this good content and rank you more highly in the search engines and this in turn will help to improve your rankings in the major search engines. Content is a key factor in search engine optimisation process click here to find out more about search engine optimisation for your website..          
             
           
           
             
             
             
               
    The design and presentation of your website          
    Your website is the worlds window to your company its products and services. Your website creates an impression to its visitors and usually you have only a very short period of time to create the right impression before they go and find a competitors website. Careful planning is necessary on the look and feel of your website design including colour, layout, logo design etc. these are all key areas that create the right or sometimes wrong impression.          
             
             
                   
                     
          The navigation embedded in your website design          
          Good, clear and concise website navigation is often overlooked by some website designers. Navigation should stimulate the visitor and allow them to browse through your website without getting lost or disorientated. Your website visitors should know where they are at all times and find it easy to go to other areas of your website. A clear a logical structure will help visitors get the most from your website.          
                   
                   
                   
                     
          Design your website for the search engines from the start          
          The search engine optimisation process is quite detailed, click here to find out more about search engine optimisation for your website.          
                   
                     
          The speed of your website          
          waiting for slow pages to load is frustrating for your potential customer. What slows most websites down is large graphics or possibly too many graphics. Try to keep the graphical elements on your website to a minimum, if your website pages are too slow to load your visitors will probably get fed up waiting and move from your site.          
                   
                   
          All of the above factors are taken into consideration when we design websites for our customers. For more information about our website design and other website services please contact us.          
                   
                   
                                       
                                       

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